Privacy policy

Last Updated: November 20, 2025

This Privacy Policy describes how WallFrames (the "Site," "we," "our," or "us") collects, uses, and discloses your personal information when you visit, use our services, make a purchase from wallframes.store (the "Site"), or communicate with us in any other way (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to the user of the Services, whether you are a customer, a website visitor, or another individual whose information we have collected in accordance with this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect, as described below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses listed below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information Do We Collect?

The type of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information," we mean information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information you may submit to us directly through our Services includes:

Contact details including your name, address, phone number, and email address.

Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.

Account information including your username, password, security questions, and other information used for account security.



Customer support information including the information you include in your communications with us, for example when you send a message through the Services.

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It may be necessary for you to provide us with certain information directly for certain functions of the Services. You may choose not to provide this, but it may prevent you from using or accessing those functions.

Information We Collect About Your Use

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). For this purpose, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including information about the device, browser, your network connection, your IP address, and other information about your interaction with the Services.

Information Obtained from Third Parties

Finally, we may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

Companies that support our Site and Services, like Shopify.

Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) in order to process your payment, fulfill your orders, and provide you with the products or services you have requested, in order to perform our contract with you.

when you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

All information we obtain from third parties will be treated in accordance with this Privacy Policy. Also see the section below, Third-Party Websites and Links.

How We Use Your Personal Information

Providing Products and Services. We use your personal information to provide you with the Services and perform our contract with you, including processing your payments, fulfilling your orders, sending you notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and managing your account, arranging for shipping, facilitating returns and exchanges, and other functions and features related to your account. We may also enhance your shopping experience by allowing Shopify to link your account to other Shopify services you may wish to use. In this case, Shopify processes your data in accordance with its Privacy Policy and its Consumer Privacy Policy.

Marketing and Advertising. We may use your personal information for marketing and advertising purposes, for example, to send you marketing and promotional messages by email, SMS, or postal mail and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites, where applicable. If you are a resident of the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products in accordance with Article 6(1)(f) of the GDPR.

Security and Fraud Prevention. We use your personal information to detect, investigate possible fraudulent, illegal, or malicious activities and take necessary measures. If you choose to use the Services and register an account, you are responsible for the security of your account credentials. We strongly recommend that you do not share your username, password, or other access information with anyone. If you believe your account has been compromised, please contact us immediately. If you are a resident of the EEA, the legal basis for these data processing activities is our legitimate interest in ensuring the security of our Site for you and other customers in accordance with Article 6(1)(f) of the GDPR.

Communication with You and Service Improvement. We use your personal information to provide you with customer service and improve our Services. This is in our legitimate interest to be able to respond to you, provide you with effective services, and maintain our business relationship with you, in accordance with Article 6(1)(f) of the GDPR.

Cookies

Like many websites, we use cookies on our Site. For specific information about the cookies we use in connection with the operation of our store by Shopify, please visit https://www.shopify.com/legal/cookies. We use cookies to operate and improve our Site and Services (including to remember your actions and preferences), to perform analytics, and to better understand user interaction with the Services (in furtherance of our legitimate interest in administering, improving, and optimizing the Services). We may also allow third parties and service providers to use cookies on our Site to better tailor the Services, products, and advertising on our Site and other websites.

Most browsers automatically accept cookies by default. However, you can choose to configure your browser to delete or refuse cookies through your browser controls. Please note that deleting or blocking cookies may negatively impact your user experience and cause some Services, including certain general features and functionalities, to malfunction or be unavailable. Additionally, blocking cookies may not completely prevent how we share information with third parties, such as our advertising partners.



How We Share Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and shipping).

With business and marketing partners to provide you with services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy policies.

When you request, require, or otherwise consent to us sharing certain information with third parties, for example to send you products or through your use of social media widgets or login integrations, and with your consent.

With our affiliates or otherwise within our group of companies, in our legitimate interest to conduct a successful business.

In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We disclose: the following categories of personal information and sensitive personal information about users for the purposes described above in the sections “How We Collect and Use Your Personal Information” and “How We Share Personal Information”:

Category  |   Categories of Recipients                                                                                                                                                                                                                                                    Identifiers, such as basic contact information and certain order and account information

Categories of personal information listed in the California Customer Records statute, such as basic contact information and certain order and account information

Commercial information, such as records of products or services purchased, shopping information, and customer support information

Internet or similar network activity, such as Usage Data

Geolocation data, such as locations determined from an IP address or other technical tools

Vendors and third parties who perform services on our behalf (such as Internet service providers, payment processors, order fulfillment partners, customer support partners, and data analytics providers)

Business and marketing partners

Affiliates

We will not use or disclose this information without your consent or for the purpose of inferring your personal information.



With your consent, we share personal information to conduct advertising and marketing activities, as follows.



Over the past 12 months, we have "sold" and "shared" (as those terms are defined by applicable law) personal information to conduct advertising and marketing activities, as follows.

Category of Personal Information |  Categories of Recipients

Identifiers such as name, email address, and phone number

Business and marketing partners

Commercial information, such as records of products or services purchased           |  Business and marketing partners

Usage Data

Business and marketing partners



Third-Party Websites and Links

Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide in public or semi-public places, including information you share on third-party social media platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to our use or a third party's use. The inclusion of such links by us does not automatically imply endorsement of the content on those platforms or their owners or operators, unless otherwise stated in the Services.

Children's Information

The Services are not intended for use by children, and we do not knowingly collect personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us at the contact information provided below to request its deletion.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, information you send to us may not be secure during transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

The length of time we retain your personal information depends on various factors, such as the need for that information to manage your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights

Depending on your place of residence, you may have all or some of the rights listed below regarding your personal information. However, these rights are not absolute and only apply in certain circumstances. In some cases, we may reject your request as permitted by law.

Right of Access/Information : You may have the right to request access to the personal information we hold about you, including details about how we use and share your information.

Right of Deletion : You may have the right to request the deletion of the personal information we hold about you.

Right of Correction : You may have the right to request the correction of inaccurate personal information we hold about you.

Right to Data Portability : You may have the right to obtain a copy of the personal information we hold about you and to request its transfer to a third party, in certain circumstances and with certain exceptions.



Right to Opt-Out of Sale, Sharing, or Targeted Advertising : You may have the right to ask us not to "sell" or "share" your personal information, or to object to the processing of your personal information for purposes considered "targeted advertising" under applicable privacy laws. Please note that if you visit our Site with a "Global Privacy Control" opt-out preference signal enabled, we will automatically treat this, depending on your location, as a request to opt out of the "sale" or "sharing" of information for the device and browser you are using to visit the Site.



Restriction of Processing : You may have the right to ask us to stop or restrict the processing of your personal information.

Withdrawal of Consent : Where we rely on your consent to process your personal information, you may have the right to withdraw that consent.  \

Right to Appeal : If we refuse to act on your request, you may have the right to appeal our decision. You can do this by responding directly to our refusal.

Managing Communication Preferences : We may send you promotional emails, and you can choose to stop receiving them at any time by using the unsubscribe option displayed in our emails. If you unsubscribe, we may still send you non-promotional emails, such as those about your account or orders you have placed.

You can exercise these rights as described on our Site, or by contacting us at the contact information provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you, such as your email address or account information, to verify your identity before providing a substantive response to the request. In accordance with applicable laws, you may designate an authorized agent to submit requests to exercise your rights on your behalf. Before accepting such a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may need to verify your identity directly with us. We will respond to your request in a timely manner, as required by applicable law.



Complaints

If you have complaints about how we handle your personal information, please contact us at the contact information provided below. If you are not satisfied with our response to your complaint, you may have the right to appeal our decision by contacting us at the contact information provided below or by filing a complaint with your local data protection authority. For the European Economic Area (EEA) , you can find a list of competent data protection supervisory authorities here.

International Users

Please note that we may transfer, store, and process your personal information outside of the country where you live. Your personal information is also processed by personnel and third-party service providers and partners in these countries.

When we transfer your personal information to countries outside of Europe, we rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent contracts from the competent UK authority, unless the data transfer is to a country that has been deemed to provide an adequate level of protection.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of the rights granted to you, please call or email us at info@wallframes.store or contact us at Spokojna 48, Wielkie Drogi, 32-051, PL.



For the purposes of applicable data protection laws, and unless expressly stated otherwise, we are the controller of your personal information.